Your personal brand deserves a little TLC.

We turn your expertise into trust, visibility, and influence across every platform that matters. In other words, Thought Leadership Consulting.

Thought leadership, done for you.

In the age of AI, attention is cheap but trust is rare. Your audience wants to see you, hear you, and understand how you think, but building a personal brand takes time you don’t have. We help founders, CEOs, and operators turn their lived experience into consistent, high-quality content across video, audio, and written channels. This isn’t traditional marketing with neat ROI metrics: it’s long-term credibility, signal over noise, and a personal brand that compounds.

Trust

People trust people, not brands. We put your face, voice, and thinking front and centre so your audience builds real confidence in you and your brand.

Consistency

Thought leadership only works when it shows up regularly, so we turn a small amount of your time into a steady, reliable presence online.

Distribution

Great ideas mean nothing if no one sees them. We adapt and distribute your content across the platforms where attention actually lives.

"The best part of working with TLC is that I stay in control of the narrative while doing very little. Two hours per month with them gives me weeks of daily content. They're diligent and fast; they delivered everything the day after recording. Journalists would take two weeks. By any standards, this is exceptional."
--Tonia Samsonova, Founder of ExactlyAI

Platforms

LinkedIn

Video and written posts that capture how you think, not just what you do, designed to build credibility with founders, operators, and decision-makers.

Instagram / TikTok

Short-form video that humanises your brand and earns attention through clarity, relevance, and consistency, not trends for the sake of it.

Newsletter

Longer-form thinking delivered direct to your audience, written and managed across Substack, Mailchimp, HubSpot, Beehiiv, and other long-form outlets.

YouTube / Shorts

High-signal long-form and short-form video that turns conversations and insights into assets that compound over time.

Pricing

Foundation

£1,500 + VAT / month• 1 long-form article
• 8 content assets
• 1 platform
• Asset delivery only

Momentum

£2,200 + VAT / month• 2 long-form articles
• 12 content assets
• Up to 2 platforms
• Strategy and posting

Authority

> £3000 + VAT / month• 2+ long-form articles
• 16+ content assets (all platforms)
• Long-form video or podcast
• Strategy, scheduling, and posting

Results that compound over time

Thought leadership doesn’t convert like ads. It works by building familiarity, trust, and credibility long before someone is ready to buy.Most buyers need 6–8 meaningful touch-points before making a purchase decision, especially in B2B and high-trust industries. Thought leadership ensures those touch-points are yours, across video, writing, and social presence.Why this works now:
- 54% of decision-makers and C-suite executives spend an hour or more each week consuming thought leadership content
- LinkedIn video watch time is up 36% year-on-year, with video posts shared up to 20× more than other formats
- In a world flooded with AI-generated content, real people on video stand out as more authentic, memorable, and trustworthyCustomers rarely buy on first touch. Instead they:
- get familiar with your ideas
- build trust in you as a thinker
- and start referencing you as a credible voiceThat means your ROI shows up as:
✔ More inbound conversations
✔ Higher-quality leads
✔ Better recruitment
✔ Media pickup
✔ Partnerships and speaking opportunitiesAll of which compound before anyone asks for a quote.

Case Studies

Laura from LDPR on Employee Retention

LDPR

We worked with LDPR to develop a video interview series featuring three senior voices from the business, capturing their insights, ideas, and thought leadership.Through long-form conversations repurposed into short-form social content, we helped position LDPR as a thoughtful, credible voice in the travel PR space sharing insight, perspective, and lived experience rather than promotional messaging.

Tonia from ExactlyAI on Designing a Team With AI in Mind

Exactly.AI

We partnered with Exactly AI to produce a long-form founder interview designed to articulate the company’s perspective on generative AI.Through long-form video, we repurposed the conversation into short-form, insight-driven content that clearly communicated Exactly AI’s values, product philosophy, and approach, without relying on technical jargon or sales messaging.

Rob from SilverLining on Atmospheric Security

SilverLining

We are working with SilverLining to produce an interview series featuring seven team members and counting across research, policy, and security.By capturing long-form conversations and repurposing them into short-form content, we're helping SilverLining communicate the breadth of its work and the depth of expertise behind it in a way that is accessible, human, and credible.

FAQs

We help founders and leaders turn their thinking into consistent, high-quality content across video, writing, and social platforms, without them having to become content creators themselves.

Very little. Most clients spend 60–90 minutes per month recording conversations. Everything else, including editing, repurposing, and distribution, is handled by us.

Thought leadership ROI isn’t immediate or linear. Clients usually see warmer inbound conversations, higher trust in sales calls, better engagement, and increased visibility long before direct revenue attribution.

Thought leadership works best over time, but we keep things flexible. Most clients start with a few months to build momentum and reassess from there.

Founders, CEOs, and operators with real expertise who want to be visible but don’t have the time or bandwidth to show up consistently on their own.

That’s part of the process. We guide conversations, shape narratives, and help surface ideas you already have, even if you don’t realise it yet.

Get in touch.

If you’re thinking about building your presence, sharing your ideas more clearly, or turning your experience into consistent content, this is the right place to start.

Your ideas deserve more attention.

Thought leadership isn’t about posting more. It’s about showing up consistently, building trust over time, and being recognised for how you think. Don't you think it's time for a little TLC?

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